PERSONAL & PROFESSIONAL SUCCESS COURSE

goal-getters masterclass

As a small business owner you’re not short of new ideas and you’re used to working hard to achieve what you have today, but it’s really tricky to know exactly what you should be focussing on, to have a business you are genuinely proud of, a role that lights you up and to feel comfortable with true financial stability.

I felt EXACTLY the same until I took my business from my kitchen table to a 7-figure global brand. Over the last 15 years I have worked out practical methods to identify what’s important for successful home-based businesses, with straightforward strategies to take the right steps, and easy ways to remove the all too familiar feeling of overwhelm.

I’ll share everything I have learnt, to help you:

• Identify exactly what it is you want to achieve from your business and create a role that leverages your own skills and strengths, focussing on what you love and know, with a clear vision and a set of actionable goals.

• Overcome procrastination and move beyond the very common feelings of imposter syndrome and a fear of failure. You’ll understand what’s truly important, learn how to make the right decisions, and set clear and achievable aspirations.

• Understand the time investment required for tasks and discover tips to enhance productivity, with real-life, practical strategies to create straightforward daily schedules, leading to successful weekly, monthly and annual project completion.

• Confidently focus on what’s important to you, to feel strong about embracing the inevitable challenges and obstacles, to learn positively from failures, and to sustain steady motivation, even during the days when the excitement wanes.

• Expertly manage the ebb and flow of your progress, working hard but effectively and efficiently on the projects that make a genuine difference, learning how to keep yourself accountable with long-lasting determination, moving your business forwards in the right direction.
  

The Goal-Getters Masterclass helps you to step back and analyse what you most want from your business. You’ll gain clarity, understand what you need to focus on and identify the steps that you need to take, to create a clear and easy structure to your days. You’ll master the ability to make decisive decisions and embrace a growth mindset. Above all, you’ll create the feeling of excitement at the start of your days, develop genuine motivation and an ongoing drive to achieve your key goals … ultimately you’ll be in a strong position to create, build and manage a business that’s fits with your life, provides financial stability and an immense feeling of pride.

COMMUNICATION & BRAND STRATEGY COURSE

AUTHENTIC BRAND MASTERCLASS

I know exactly what it feels like to start a business from home and to have the seemingly impossible task to create a strong brand, and effectively communicate and connect with the right audience. In my first few years of launching my business I often shied away from proactively promoting my offerings and there never seemed to be the time nor the resources to create a successful brand strategy, until my brand began to appear in global publications, I engaged loyal customers, I was appointed by my dream clients (including fashion houses, design museums, luxury retailers and royalty) and my revenue dramatically increased.

I have taken all my learnings and experience over the last 15 years and I have created the Authentic Brand Masterclass to help you to:

• Craft your brand's story, articulate your purpose, and effectively communicate your narrative to create a lasting bond with your audience.

• Confidently present your brand to the world, to make absolutely sure you are attracting the right audience and that audience want what you offer.

• Have a clear understanding of who you're serving and how to engage them meaningfully.

• Even if you typically shy away from traditional marketing, you’ll master clear and natural communication based on your brand’s unique personality, with generosity at heart, to grow your audience full of future customers.

• Gain the techniques to understand your audience's needs and values, and learn to tailor your brand accordingly.

• Discover how to leverage offerings, position yourself as a thought leader, and authentically engage.

• Implement a compelling customer service, to amplify your message and make sure you have the best possible chance that your hard-earned customers remain long term customers, so your business continues to grow … and never stalls.

ONLINE MARKETING ESSENTIALS COURSE

EMAIL MARKETINg FOR HOME-BASED BRANDS

You know you need to market your brand, attract the right audience and build strong relationships with your customers, but you’re exhausted with all the different methods and platforms available. You’d love a straightforward strategy that allows you to focus on a role you love, and not on the overwhelm of complex, unnatural and time consuming marketing methods.

If there’s one thing I wish I would have done differently when I started my home-based business, it would have been to place all my marketing efforts into my email list! Your email list is your company’s most important asset, and it’s how you’ll reach and develop strong relationships with your target customers and create a loyal community.

I'll bring you behind the scenes into my own business and share exactly how in just a few hours a week I still single handedly manage all our marketing strategy, with no paid advertising, without a dedicated marketing team nor external support. I feel so strongly that you can manage and enjoy all your marketing, even as a busy solopreneur. You’ll learn:

• Practical, proven step-by-step processes to fully support the growth of your business.

• Strategies to organically grow your audience and email list, turning followers into loyal customers.

• Skills to deeply understand your audience and capture their attention with compelling sign-up incentives and engaging welcomes.

• Copywriting abilities to authentically connect with your community, and strategically grow your mailing list.

• Confidently embrace all the technology and learn straight forward workflows, from setting up a landing page to integrating sign-up boxes on your website, to create a seamless user experience.

• Follow a proven framework to plan, schedule and consistently create compelling and impactful newsletters, aligning with your brand and adding value to your audience.

• Develop an efficient and highly effective marketing strategy, by extending your content across social media and other marketing channels for continued growth, year after year.

As an alumni, you have lifetime access to your Masterclasses, please click below and you’ll be directed to the login page: