What if the thing your creative business needs most... is something you already have?

From a clear foundation to a complete strategy, I help creative entrepreneurs see what makes them BRILLIANT... and build a confident, sustainable business around it.

Build An Exceptional Creative Business

BY DOING what

YOU DO BEST

Clarify your strengths. Charge properly for them. Create a role you love—and a business that finally works for you.

THE SPRITZ
COLLECTION

Like a bouquet of freshly-sharpened pencils, but make it marketing resources to grow your brand and woo your audience. Kathleen Kelly approved.

Creatives are exceptional business people.
Everything here is built around helping you see that.


I'm Philippa Craddock. I grew a creative business from my kitchen table to seven figures... working with the Royal Family, Chanel, Dior, Alexander McQueen and Vogue.

Today, through programmes, a top 3% global podcast and a weekly newsletter, I help creative entrepreneurs do what changed everything for me: understand their strengths and build a confident, sustainable business around them.

I've supported thousands of creative business owners across the world... in interiors, photography, jewellery, textiles, floristry, wellness, coaching and many more.

The approach is always the same... start with what makes you exceptional and build from there.

from creative entrepreneurs, in their own words

Justine Fear, Wellness Entrepreneur (Europe)

"It didn't just move the needle, it took me to a completely different dimension in my business."

Sarah Fox, Interior Designer (London, UK)

"Philippa sees things in your business that you can't see yourself. Her insight is extraordinary."

Adriana Guelfi Herrera, Jewellery Designer (Montevideo, Uruguay)

"The first person I've worked with who truly understands how creative minds think about business."

Liva RJ, Retreat Host & Coach (Centre-Val de Loire, France)

"It was fast, thorough and deeply personal. I've never experienced anything like Philippa's approach."

Erin Daniels, Fine Artist (New Jersey, USA)

"Everything fell into place... not because I was told what to do, but because I could finally see it."

Cassie Wilkins, Writer & Creative Mentor (Perth, Australia)

"Philippa doesn't tell you what to do. She helps you see what's already there. That's the difference."

Simone Carr, Illustrator & Brand Designer (norfolk, UK)

"Philippa gave me permission to just be myself. That sounds simple, but it changed how I show up."

Sian Cornish, Textile Artist (cornwall, UK)

"Philippa's guidance feels like a conversation with someone who genuinely cares about your success."

Clarity & confidence
every Thursday

Short, thoughtful weekly notes for creative entrepreneurs... to help you pause, reflect and move forward with more clarity and confidence. Join thousands of creatives who look forward to it every week.

JOIN THE COMMUNITY

The Thursday Newsletter